Nigerian Breweries, makers of Star Lager beer, popularly referred to as ‘the people’s beer’ or ‘Shine shine bobo’, has announced the launch of a first-of-its-kind mobile application called Star Music.
Nigerian Breweries’ Marketing Director, Mr Walter Drenth, noted that Star Music is a culmination of years of careful planning and research as the company sought out ways to continually engage its consumers.
“Star Music is a two-way interactive App that will completely change the way consumers experience music from now on. We’re partnering with some of the biggest names in entertainment, MTV Base and Nigerian Entertainment Today - so users can watch videos, stream and download their favourite songs, create their own playlists, enjoy breaking news on their favourite stars while interacting and sharing the fun with each other. Of course there’ll be so much more to offer as well so consumers can always look forward to each new day with Star Music.” He said.
Star Music is available on several mobile operating systems, including Android, Java, Blackberry, iPhone, iPAD and Google Play; as well as on a dedicated mobisite.
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