The Easiest Way to Have Flawless-Looking Skin for 24 Hours a Day

Women are busier than ever these days, yet even as we juggle work, family, social obligations and a desire to stay healthy, we're also expected to look amazing. Most of us are able to strike a good balance with accomplishing daily tasks, but when time grows tight the first thing we forsake is our appearance.

That's because most makeup can't keep up with a woman's hectic schedule. After a few hours in the real world, a normal foundation ends up looking streaky or patchy, and it often smudges and rubs off onto clothing—in some cases, another person's! Applying more just weighs on the skin and clogs pores, so we invariably skip it altogether, dab on a little lip gloss, and hope for the best.

However, a new product may change how we think about foundation forever.

CoverProof is a new company that’s pushing the boundaries of cosmetic innovation. Comprised of a world-class research team and “curiosity-driven” scientists, Cover Proof is creating a new generation of formulations that unite unparalleled performance with easy use.

Take, for example, CoverProof’s 24+ Hour Foundation. It's available in 5 shades— fair, light, medium, medium dark and dark—and with one simple application, this lightweight, long-wear foundation renders imperfections invisible, transforming both the look and feel of your skin.

The secret is Cover Proof's revolutionary Tri-Plex Long Wear formula. It works on three levels to deliver durable and long-lasting performance that’s comfortable and remarkably nourishing for the skin.  The Tri-Plex Long Wear provides:

1. More than 24 hours of coverage with transfer and smudge proof attributes
2. A flexible matrix that moves with the skin for enhanced staying power
3. A natural and healthy glow for a flawless finish

Cover Proof is also packed with a multi-vitamin complex that nourishes skin. Vitamins A and C boost collagen production and support healthy cellular turnover, while vitamin E protects against harmful UV rays and free radical damage, promoting a healthy and youthful appearance.

And the results? In testing, a group of women put Cover Proof through its paces to demonstrate the long wear capabilities. From an intense 40-minute workout to swimming in a chlorinated pool to sleeping the night away, there were some amazing findings:

• 100% of women reported Cover Proof lasted through a 28-hour period
• 100% of women reported no transfer on their pillow case
• 90% of women reported CoverProof lasted through the workout
• 90% of women reported CoverProof lasted through their swim